# Understanding & Implementing Super Simple Serialization.

## Super Simple Serialization

**Super Simple Serialization** gives each item, campaign, or link a unique, trackable ID—no APIs, coding, or extra infrastructure needed. By adding a unique ID to a Delivr short URL, you can instantly generate and track hundreds, thousands, or even millions of serialized links or QR codes.

## Steps to add Super Simple Serialization to a Campaign.

➀ **Create Your Base Campaign**  
Sign in to Delivr, shorten your destination URL, and copy the resulting Experience URL (managed Short URL) link (e.g., https://delivr.com/abc123).

➁ **Generate Serialized URLs**  
Append unique IDs to your short URL in a spreadsheet, e.g., https://delivr.com/abc123/0001, https://delivr.com/abc123/0002. Use simple IDs or more complex structured formats, e.g., https://delivr.com/abc123/[storeID].

➂ **Provide the Serialized List to Your Printer or Encoder**  
Your print provider can variably print QR codes from the spreadsheet. NFC tag suppliers can encode the same list directly into tags.

➃ **Deploy Your Materials**  
Each scan or tap is logged by Delivr. The unique ID is passed to your destination URL, e.g., https://yourdomain.com/?trace=0001.

➄ **Process the IDs in Your Application (Optional)**  
Your website can simply ignore the ID, or your development team can use it to deliver different experiences, workflows, and log data.

## Key Benefits of Super Simple Serialization.

- **Fast setup.** No coding or integrations required.
- **Scalable.** Works for small or mass deployments.
- **Granular tracking.** Identify engagement down to a specific item or location.

## Popular Use Cases

**Here are just a few ways customers use Super Simple Serialization:**  
1. **Physical Products.** Automatically pre-fill product registration forms when customers scan a QR code. No more typing in serial numbers.  
2. **Digital & Print Marketing.** Deliver personalized landing pages for each recipient, bridging mass marketing with one-to-one engagement.  
3. **Smart Objects.** Assign unique identities to packaging, posters, POS materials, parts, or equipment—without creating thousands of separate campaigns.  
4. **Inventory Tracking.** Give every item a “digital twin” for visibility across regions, detect unauthorized distribution, and manage localized offers.  
5. **Influencer & Partner Attribution.** Serialize links so you can track exactly which partner or influencer drove engagement.  
6. **Coupons & Promotions.** Manage single-use codes that expire after redemption.

## No Limits

Because you generate serialized links yourself, you can create as many as you need—hundreds, thousands, or millions—on demand.

## Pro Tips
- Plan space for QR codes in your design.  
- Use printers capable of variable data printing.  
- Maintain consistent ID structures for easy tracking.

Last Updated 29 Jan 2026